AI IGNORES YOU
Patients now ask ChatGPT where to book before they ask a friend. Most clinic websites never show up in those answers. Every site gets built for the way AI tools read clinics. Then the site turns that AI click into a booked assessment. Every page gets checked against your college’s advertising rules.
Four clinic roles face four very different marketing problems. Find yours below to skip the advice meant for someone else.
Your team approves everything without learning a single new tool.
Every location needs its own visibility plus copy your college approves.
One flat monthly rate covers every location in your network.
REP Physio’s conversion rate rose 2500% after the site refresh.
Perfect sweet spot of interest with intent (not to mention a healthy dash of semantic SEO).
Owner/Operator
REP Physio
REP Physio started its site refresh with two busy clinics. Booked assessments climbed from 5-7 per month pre-launch to 5-7 per day post-launch. Miles Morgan opened location #3 to keep up with demand.
Riverbend’s online bookings rose 48% compared with the three months before.
May to July 2026 compared with February to April 2026. Google Ads ran alongside.
Owner/Operator
Riverbend Chiropractic and Wellness
Most agencies start a clinic website by picking fonts. Riverbend’s started by defining exactly who walks through the door. Online bookings rose 48% compared with the three months before. Over half of all booking clicks became confirmed appointments. The same patient profiles then shaped 30+ blog posts.
Every page plus article follows the same path. Patients find you in AI answers then book on a site designed to convert.
01
Step One
A detailed ICP tells AI tools exactly who your clinic helps.
02
Step Two
Every page plus AEO article gets checked against your college's standards.
03
Step Three
Nothing reaches ChatGPT or your site until your clinician signs off.
No discovery call required to see them. Your clinic count points straight to your package.
Built for single clinics that want AI search sending patients their way.
Tech stack is about $68 a month (with optional costs based on the channels your clinic runs).
Built for two or three clinics that need compliant growth at every location.
Tech stack is about $168 a month (with optional costs based on the channels your clinic runs).
Built for four or more clinics that want to own regional search.
Your marketer spelled patellofemoral three different ways in one post. Somehow you became the unpaid editor of your own advertising. Todd spent 15-years in healthcare before writing a single headline. Your red pen can finally go into early retirement.
Fire and Wood updated our website with a modern and intuitive look, and by using a prioritization model, added a membership portal at no extra cost. On top of that, they took a very technical topic with specific language and immediately conveyed our intended messaging by following their process for brand voice and reader types.
President
College of Chiropractic Orthopaedic Specialists (Canada)
Privacy terms get settled before anyone touches a patient list. Content gets checked against your college’s rules. The rest is below.
It shows whether AI tools name your clinic. It also shows which clinics AI names instead of yours. It ends with five fixes you can start this week.
SEO ranks a page in a list of links. AEO gets your clinic named inside the answer itself. Both still need copy that converts the visit.
Patients now get answers without visiting a website. The clinics AI cites as the source still earn the click. Your site has to turn that one click into a booking.
Todd reviews your college’s advertising standards before writing a single page. Every article gets checked against that list before you see it. Your clinician gives final approval before anything is published.
Only to run your email marketing from a dedicated account for your clinic. Todd only emails patients who already agreed to marketing emails. Privacy terms get set up with your clinic before any patient list is touched.
Every plan has the option to continue on a monthly retainer after month six. You keep everything built during the first six months.
The report is the scenic route for owners who want proof first. The call is the express lane for owners ready to move.
See what ChatGPT says about your clinic before anyone pitches you. Five practical fixes come with every report.
Only nine reports go out each month.
Talk straight to the person who does the work. Bring your questions about pricing or results.